Riding high on five editions of TVS Eurogrip’s flagship community riding property “Brunch & Biking”, the tyre brand organized the Ahmedabad edition today.
Cricketer and CSK star Shivam Dube flagged off the 70km ride from MS Sports Academy, Dev Nagar gam, Sarkhej-Gandhinagar highway.
As many as 70 biking enthusiasts from diverse professions and age groups suited up in full safety gear for the morning ride. It was an interesting 1 hour ride for all the riders as they journeyed through city points, culminating at Nalsarovar bird sanctuary.
Riders with all kinds of two wheelers were part of the ride. It was mandatory for the participants to carry vaccination certificate, helmet, mask, driving license and vehicle documents. For the safety and convenience of the riders, a motorbike mechanic, ambulance / doctor on call, first aid kits, and service support were made available during the event. After the adventure ride, the bikers were treated to a wholesome breakfast. The riders also participated in leisure activities.
It was a joyous occasion with fun and food and all riders took home some unique TVS Eurogrip merchandise.
Shivam Dube while speaking during the event appreciated the efforts taken by TVS Eurogrip in organizing such events that promote a social cause like ROAD SAFETY.
Speaking about the event, P Madhavan, EVP, Sales and Marketing, TVS Srichakra Ltd said, Brunch & Biking – Sunrise Rides is happy to bring bikers of the city together, for a scenic ride while forging new bonds and promoting a cause. The riders of Ahmedabad have shown much enthusiasm for such an event, and this I am sure will take the property far and wide. We were elated to have ace cricketer Shivam Dube for the flag-off and this reflects the precious bond we share with CSK.”
Sunrise Rides will next be held in Kolkata on 18th December. The previous editions of Brunch & Biking were successfully held in Bhubaneswar, Bengaluru, Chennai, Pune and Chandigarh.
The Brunch & Biking- Sunrise ride was inaugurated last month with a community ride in Lucknow. In the coming months, TVS Eurogrip plans to engage with more biking enthusiasts and extend the Brunch and Biking Sunrise Rides to other cities as well. Interested riders can visit www.brunchandbiking.in for more details.