Most of us remember eating Dahi-Cheeni or Sweet Curd at home, before we stepped out of home or before an important event. It is something that’s etched in our memories. Upholding this tradition, Samsung India has introduced a 2-day social media contest #GoodLuckCharm inviting people to share special memories of Dahi-Cheeni being their good luck charm, using #GoodLuckCharm and #CurdMaestro in the comments section.
Contestants can share their stories on June 27 and 28, 2020 on Twitter, Instagram, and Facebook. Two of the best stories stand to win a Samsung Curd Maestro™ refrigerator each. Winners will be announced on 14 July 2020.
Samsung Curd Maestro™ is the world’s first refrigerator that can make curd, transcending the conventional refrigerator landscape of food storage and preservation to food preparation. Samsung Curd Maestro™ refrigerators address the problems that consumers face in making curd at home. It enables curd preparation in 6.5 to 7.5 hours — 6.5 hours for soft curd, 7.5 hours for thick curd. One needs to boil and cool the milk till its luke warm and mix the curd culture manually while Curd Maestro™ does the most crucial part of the job — fermentation. It will not only ferment the curd but can also store it for 3 days. Curd Maestro™ makes curd with the same consistency each time and eliminates all the hassle of curd making in different weather conditions, ensuring you always have curd ready at home for Dahi-Cheeni.