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    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Thousands of farmers march to Mumbai in protest of agriculture law, Pawar to join rally

    Thousands of farmers march to Mumbai in protest of agriculture law, Pawar to join rally

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    Culture Ministry organises special programme to commemorate the 125th Birth Anniversary Year of Netaji Subhas Chandra Bose

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    PM attends the celebration of 125th Birth Anniversary year of Netaji Subhas Chandra Bose in Kolkata

    PM attends the celebration of 125th Birth Anniversary year of Netaji Subhas Chandra Bose in Kolkata

    Special programme organised at Haripura in Surat in Gujarat to mark celebration of 125th birth anniversary year of Netaji Subhas Chandra Bose

    Special programme organised at Haripura in Surat in Gujarat to mark celebration of 125th birth anniversary year of Netaji Subhas Chandra Bose

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    IcIonic fashion designer Satya Paul passed away at 79 in Coimbatore

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    Teach For India’s ‘Don’t Stop Learning’ campaign aims to make digital learning more accessible to Teach For India students

    Enemies will tremble at the sight of India on Republic Day ! This time Raphael will join the parade

    Enemies will tremble at the sight of India on Republic Day ! This time Raphael will join the parade

    The whole of North India, including Delhi, is still foggy and chilly, people are stunned!

    The whole of North India, including Delhi, is still foggy and chilly, people are stunned!

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    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Behind the magnificent Ram temple in Ayodhya will cost Rs 1100 crore, construction will be completed in three years

    Behind the magnificent Ram temple in Ayodhya will cost Rs 1100 crore, construction will be completed in three years

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    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Thousands of farmers march to Mumbai in protest of agriculture law, Pawar to join rally

    Thousands of farmers march to Mumbai in protest of agriculture law, Pawar to join rally

    Culture Ministry organises special programme to commemorate the 125th Birth Anniversary Year of Netaji Subhas Chandra Bose

    Culture Ministry organises special programme to commemorate the 125th Birth Anniversary Year of Netaji Subhas Chandra Bose

    Details of Indians Repatriated Under Vande Bharat Mission

    IAF and FASF Conclude Ex Desert Knight 2021

    PM attends the celebration of 125th Birth Anniversary year of Netaji Subhas Chandra Bose in Kolkata

    PM attends the celebration of 125th Birth Anniversary year of Netaji Subhas Chandra Bose in Kolkata

    Special programme organised at Haripura in Surat in Gujarat to mark celebration of 125th birth anniversary year of Netaji Subhas Chandra Bose

    Special programme organised at Haripura in Surat in Gujarat to mark celebration of 125th birth anniversary year of Netaji Subhas Chandra Bose

    IcIonic fashion designer Satya Paul passed away at 79 in Coimbatore

    IcIonic fashion designer Satya Paul passed away at 79 in Coimbatore

    Teach For India’s ‘Don’t Stop Learning’ campaign aims to make digital learning more accessible to Teach For India students

    Teach For India’s ‘Don’t Stop Learning’ campaign aims to make digital learning more accessible to Teach For India students

    Enemies will tremble at the sight of India on Republic Day ! This time Raphael will join the parade

    Enemies will tremble at the sight of India on Republic Day ! This time Raphael will join the parade

    The whole of North India, including Delhi, is still foggy and chilly, people are stunned!

    The whole of North India, including Delhi, is still foggy and chilly, people are stunned!

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    ŠKODA KUSHAQ : MADE FOR THE WORLD, IN INDIA

    ŠKODA KUSHAQ : MADE FOR THE WORLD, IN INDIA

    ETIHAD AIRWAYS IS ONE OF THE FIRST AIRLINES GLOBALLY TO LAUNCH IATA TRAVEL PASS

    ETIHAD AIRWAYS IS ONE OF THE FIRST AIRLINES GLOBALLY TO LAUNCH IATA TRAVEL PASS

    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Now a demand is being made to place a statue of Ravana in the Ram temple, a letter written to PM Modi !

    Behind the magnificent Ram temple in Ayodhya will cost Rs 1100 crore, construction will be completed in three years

    Behind the magnificent Ram temple in Ayodhya will cost Rs 1100 crore, construction will be completed in three years

    Ducati strengthens its BS6 Scrambler range in India, launches the Scrambler Icon, Icon Dark and Scrambler 1100 Dark Pro

    Ducati strengthens its BS6 Scrambler range in India, launches the Scrambler Icon, Icon Dark and Scrambler 1100 Dark Pro

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    CES : Gadgets at the forefront of epidemics, including smart masks, robot cats

    CES : Gadgets at the forefront of epidemics, including smart masks, robot cats

    XIAOMI MI 10 HAS DROPPED SIGNIFICANTLY IN PRICE

    XIAOMI MI 10 HAS DROPPED SIGNIFICANTLY IN PRICE

    Maurer Named Director of Information Technology Program – University of Missouri College of Engineering

    Maurer Named Director of Information Technology Program – University of Missouri College of Engineering

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HawaBadlo movement creates another melodious video

rendition ‘Hawa Badlo Anthem V Mix' to create awareness against Air Pollution

NewsMonks by NewsMonks
2 years ago
in National, News
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HawaBadlo movement creates another melodious video
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The musical Video supports the cause of fighting air pollution and creating a connect with the youth and masses to educate

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  • With this trademark signature song kick-start the campaign #BringBackTheBlueSkies

New Delhi, 16th October 2018: Hawa Badlo movement, an initiative of GAIL (India) Limited is poised to release a music video featuring digital Stars Amol Parashar and Sarah Hashmi. This music video is a newer, cooler and futuristic avatar of the one year old ‘Hawa Badlo’ anthem, rendered by Harshdeep Kaur and Javed Ali, which won the Best Lyricist nomination at this year’s Artist Aloud Music Awards. The wonderfully made music video kick starts the daring campaign #BringBackTheBlueSkies to fight pollution and educate the masses on the malice of air- pollution and how it affects the lives of many.

To add to the excitement, an organic Time Machine has been created and would be unveiled at a later date. This time machine would establish #BringBackTheBLueSkies as a campaign dedicated to ‘Turn Back time to better environments and bluer skies that we were once used to’, through perceptible action, change in our lifestyle choices and behaviour towards the environment.

The Hawa Badlo V Mix is produced by HANDYYMAN and has been co-written by Tanvir Ghazi (Pink) and Protiqe Mojoomdar (Halkaa, I am Kalam, Ishqeria) and music is by Bishakh Jyoti. The song has been specially mastered in USA by the same engineers who have mastered international Hollywood hits like Moana.

Gajendra Singh, Director (Marketing), GAIL (India) Limited said, “The new HawaBadlo musical video is targeted at the masses and youngsters who are being asked to bring about change in the air by their respective efforts. The campaign is in line with GAIL’s commitment to improve the air quality with collective societal effort.” He further added, “Through this music video &  #BringBackTheBlueSkies campaign we intend to inspire masses & youngsters to take positive steps against air pollution, a global killer and to bring about change in lifestyle and adopt nature friendly fuels like natural gas in our daily lives.”

The ‘Hawa Badlo’ Campaign is supported by GAIL and has been instrumental in involving citizens to bring about small but meaningful changes in their lives to fight the menace of pollution. The cases of chronic obstructive lung disease have almost doubled over the past 25 years, causing seven million deaths annually across the world, of which 3.8 million deaths are caused by household or indoor air pollution. The ‘Hawa Badlo’ campaign is thus the need of the hour and in many ways supports our Government’s Swachh Bharat Mission and its effort towards Natural Gas based economy.

 

Protiqe Mojoomdar, Co Founder & Producer, Handyyman said, “It’s a matter of great pride for us to be a part of this award winning and recognized campaign, and it’s the one year anniversary for us and the Hawa Badlo anthem! This is how we celebrate. Our association with GAIL has always been one, based on mutual understanding and respect and this has helped us create entertaining content that has always conveyed our message to the audience in the most coherent manner. We have been lucky to have some of the best artistes and technicians on our team, to capture this video. The team is led by Sushant Shukla, who has written/directed most of the Hawa Badlo content, DOP Deval Samnanta (who has worked on films like Fitoor, Kai Po Che & 3 Idiots) and the production design team led by Somanwita Bhattacharya, who has worked on films like What Will People Say (Norway’s Official Oscar entry of 2018) and Fitoor. Somanwita created the Installation with a team of 15 designers, electricians and workers, working over 15 days, and hopefully we shall all see a version of that machine installation LIVE soon.”

Amol Parashar, digital star, of Traffic, Home, Ready to Mingle, It Happened in Hong Kong, Widlstone & Pepsi ads fame is the star who features in this video and will be seen in a cool new avatar, with Sarah Hashmi, who has starred in Happy Phir Bhaag Jayegi, Dil Dhadakne Do, Girliyapa and Blush. As the excitement around the music video picks up pace, the stars have already begun tweeting on the campaign, which is generating a lot of palpable exhilaration & anticipation on digital & social mediums.

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