Paree, a homegrown brand by Soothe Healthcare has introduced a
whole new product range in its feminine hygiene space to provide a hassle-free experience to
women. The newly launched products feature multiple variants of body razors and hair removal
creams in its comprehensive portfolio.
Commenting on the launch of the Paree Hair Removal Cream and Paree Body Razors, Mr. Sahil
Dharia, Founder & CEO, Soothe Healthcare said “Being a women centric brand, we understand the
many avatars of the Indian women and take pride in creating products for her needs. With the
launch of a new product range catering to hair removal solutions, we aim to provide her with
products which offer hassle-free experience and are good for skin. We are confident that with the
strong retail, distribution network and successful online presence, we will be able to cater to the
women in tier II & tier III regions.”
The product range features Paree Hair Removal Cream in Aloe Vera and Rose variants. The creams
are enriched with shea butter to boost moisture and provide long-lasting radiant skin which ensures
silky smooth skin and removes even the shortest of hair. On the other hand, Paree Body Razors
come in two different variants – Paree Full Body Razor and Paree Prima Premium Razors, suitable for
all skin types. The razors are developed using advanced Japanese Nano Coated Technology for a
hassle-free shaving experience. The Paree Prima version comes with double lube strips that glide
along the curves easily, preventing any nicks/cuts.
Owing to the constant growth in the personal care segment and to fulfil the needs of its consumers,
Paree aims to expand its horizon by broadening its product offerings in the near future by entering in
different product verticals under the feminine care space.
The newly launched products are available in general storesat a price of Rs 70/- for the hair removal
cream, Rs 25/- for the Paree Razor pack of 12, Rs 199/- for Paree Prima body razor pack of 5 and Rs
250/- for Paree Prima Premium body razor. The products are also available on all leading ecommerce
platforms like Amazon, Nykaa, Snapdeal, Flipkart, etc
