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    Indo-French Astronomy focus meeting on international mega-projects discusses science vision for the next decade

    Indo-French Astronomy focus meeting on international mega-projects discusses science vision for the next decade

    NCC Horse Show 2023 organised in Delhi Cantt

    NCC Horse Show 2023 organised in Delhi Cantt

    Republic Day Celebrations 2023: Over 1200 performers to take part in the first ever Military Tattoo & Tribal Dance Festival in the National Capital

    Republic Day Celebrations 2023: Over 1200 performers to take part in the first ever Military Tattoo & Tribal Dance Festival in the National Capital

    PM flags off Vande Bharat Express train connecting Secunderabad with Visakhapatnam via video conferencing

    PM extends best wishes to army personnel on Army Day

    PM flags off Vande Bharat Express train connecting Secunderabad with Visakhapatnam via video conferencing

    PM flags off Vande Bharat Express train connecting Secunderabad with Visakhapatnam via video conferencing

    Guj CM call to keep the rural-taluka-district sectors of the state at the forefront

    Guj CM call to keep the rural-taluka-district sectors of the state at the forefront

    BioAsia 2023 Announces a stellar speaker line-up to discuss the learnings, challenges and opportunities in Life Science post-COVID-19

    BioAsia 2023 Announces a stellar speaker line-up to discuss the learnings, challenges and opportunities in Life Science post-COVID-19

    Chief Minister Shri Bhupendra Patel dedicates ‘Azadi Ki Yaade’ Museum

    Chief Minister Shri Bhupendra Patel dedicates ‘Azadi Ki Yaade’ Museum

    Heartfulness Encourages Nurturing Young Agri Scholars For A Self-Sufficient India

    Heartfulness Encourages Nurturing Young Agri Scholars For A Self-Sufficient India

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

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    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

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    INDIA’S FOREIGN TRADE

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    ShareTheBaristaPride at your nearest Starbucks store!

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    Cummins Group in India unveils Commercial Vehicle Industry’s first fuel agnostic platform and its diversified range of Hydrogen Technologies power solutions at Auto Expo 2023

    Dr. Leena Jain, Mumbai’s leading plastic surgeon, offers cleft lip and palate surgery for the normal appearance and growth

    Dr. Leena Jain, Mumbai’s leading plastic surgeon, offers cleft lip and palate surgery for the normal appearance and growth

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    The Secretary, MeitY launches Technology for Air Quality Monitoring System (AI-AQMS v1.0)

    The Secretary, MeitY launches Technology for Air Quality Monitoring System (AI-AQMS v1.0)

    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

    Acer Unveils the eKinekt Bike Desk to Empower Active and Sustainable Lifestyles

    Acer Unveils the eKinekt Bike Desk to Empower Active and Sustainable Lifestyles

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    Acer Ushers In New Nitro Laptops with 13th Gen Intel Core Processors and NVIDIA GeForce RTX 40 Series GPUs

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    Indo-French Astronomy focus meeting on international mega-projects discusses science vision for the next decade

    Indo-French Astronomy focus meeting on international mega-projects discusses science vision for the next decade

    NCC Horse Show 2023 organised in Delhi Cantt

    NCC Horse Show 2023 organised in Delhi Cantt

    Republic Day Celebrations 2023: Over 1200 performers to take part in the first ever Military Tattoo & Tribal Dance Festival in the National Capital

    Republic Day Celebrations 2023: Over 1200 performers to take part in the first ever Military Tattoo & Tribal Dance Festival in the National Capital

    PM flags off Vande Bharat Express train connecting Secunderabad with Visakhapatnam via video conferencing

    PM extends best wishes to army personnel on Army Day

    PM flags off Vande Bharat Express train connecting Secunderabad with Visakhapatnam via video conferencing

    PM flags off Vande Bharat Express train connecting Secunderabad with Visakhapatnam via video conferencing

    Guj CM call to keep the rural-taluka-district sectors of the state at the forefront

    Guj CM call to keep the rural-taluka-district sectors of the state at the forefront

    BioAsia 2023 Announces a stellar speaker line-up to discuss the learnings, challenges and opportunities in Life Science post-COVID-19

    BioAsia 2023 Announces a stellar speaker line-up to discuss the learnings, challenges and opportunities in Life Science post-COVID-19

    Chief Minister Shri Bhupendra Patel dedicates ‘Azadi Ki Yaade’ Museum

    Chief Minister Shri Bhupendra Patel dedicates ‘Azadi Ki Yaade’ Museum

    Heartfulness Encourages Nurturing Young Agri Scholars For A Self-Sufficient India

    Heartfulness Encourages Nurturing Young Agri Scholars For A Self-Sufficient India

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

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    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

    INDIA’S FOREIGN TRADE

    INDIA’S FOREIGN TRADE

    ShareTheBaristaPride at your nearest Starbucks store!

    ShareTheBaristaPride at your nearest Starbucks store!

    Cummins Group in India unveils Commercial Vehicle Industry’s first fuel agnostic platform and its diversified range of Hydrogen Technologies power solutions at Auto Expo 2023

    Cummins Group in India unveils Commercial Vehicle Industry’s first fuel agnostic platform and its diversified range of Hydrogen Technologies power solutions at Auto Expo 2023

    Dr. Leena Jain, Mumbai’s leading plastic surgeon, offers cleft lip and palate surgery for the normal appearance and growth

    Dr. Leena Jain, Mumbai’s leading plastic surgeon, offers cleft lip and palate surgery for the normal appearance and growth

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    The Secretary, MeitY launches Technology for Air Quality Monitoring System (AI-AQMS v1.0)

    The Secretary, MeitY launches Technology for Air Quality Monitoring System (AI-AQMS v1.0)

    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

    Startup India Innovation Week culminates today with felicitation of Winners of National Startup awards 2022

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

    Dholakia Ventures Hosts DV8 Infinite Possibilities-G20 for Start Ups in Surat, Aims to Mobilise Global Capital for Innovation in India

    Acer Unveils the eKinekt Bike Desk to Empower Active and Sustainable Lifestyles

    Acer Unveils the eKinekt Bike Desk to Empower Active and Sustainable Lifestyles

    Acer Ushers In New Nitro Laptops with 13th Gen Intel Core Processors and NVIDIA GeForce RTX 40 Series GPUs

    Acer Ushers In New Nitro Laptops with 13th Gen Intel Core Processors and NVIDIA GeForce RTX 40 Series GPUs

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RENAULT INDIA STRENGTHENS ITS RURAL PRESENCE THROUGH ‘WORKSHOP ON WHEELS-LITE’ INITIATIVE

NewsMonks by NewsMonks
1 year ago
in Automobile, Business, News
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RENAULT INDIA STRENGTHENS ITS RURAL PRESENCE THROUGH ‘WORKSHOP ON WHEELS-LITE’ INITIATIVE
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Following the success of Workshop on Wheels (WOW) initiative launched in 2016 and an endeavour to offer hassle-free car ownership experience to the customers in rural and far flung locations, Renault, which is in its 10th year of operations in India, has introduced the new – ‘Workshop on Wheels-Lite’ initiative. The ‘Workshop on Wheels-Lite’ is a mobile workshop on a two-wheeler equipped with all the key tools and technologies to undertake minor service, repairs and other related jobs for all Renault vehicles.

Over the last few years Renault has exponentially grown its presence in terms of sales and network expansion witnessing exceptional growth in India, and the increase in volumes has further expanded the customer base leading to a better penetration of Renault brand across the rural and upcountry markets. In order to cater to its rural customers, Renault launched the ‘Workshop on Wheels’ (WOW) in 2016 to facilitate the servicing of Renault vehicles, even in the remotest areas across the nation. ‘Workshop on Wheels’ is also a mobile workshop but built on a four-wheeler that can perform 90% of workshop operations including all maintenance services and repairs.

 

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The ‘Workshop on Wheels Lite’ will boost Renault’s strong service network of over 530 touchpoints which now includes more than 250 (Workshop On Wheels) and (Workshop on Wheels Lite) locations across the country.

 

In the past one year Renault India been aggressively pursuing an innovative and comprehensive strategy to amplify and grow its presence in smaller towns and cities including Rural markets. Renault India launched a special campaign called VISTAAR where the dealership teams recruited and trained more than 630 specialised sales consultants called Resident Dealer Sales Executives to reach out to the customers in the rural markets. Renault has also recently partnered with CSC Grameen eStore, a subsidiary of CSC eGovernance Services India Limited (CSC-SPV). As part of this, Renault India’s leading product range is listed on the CSC Grameen eStore and made available to the potential customers in hinterlands through aspirational Village Level Entrepreneurs (VLEs).

 

Driven by innovation, ‘Rural Float’ is yet another significant step to move closer to the customers in the remote areas and provide a Renault vehicle ownership experience. With ‘Rural Float’, Renault has been able to showcase the newly launched sub-four

Tags: RENAULT INDIA
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